Power Package

I was just thinking the other day about how great it feels to have the fuel prices come down. It was interesting. While the prices were high, I really didn't change my driving habits that much.

Sure, I may have slowed down a little bit and avoided unnecessary trips. But for the most part, as I'm sure you will agree, it was more important to live life as usual than it was to save the extra $30 or so a month it cost to pay for my fuel.

Without fuel we would constantly slow down. Our productivity would fall and we would feel the effects in every aspect of our lives.

Marketing your web site requires a different kind of fuel

For your business to survive online, you need to maintain a steady and consistently growing stream of highly-targeted visitors to your site. Pay-per-click can jump-start that traffic initially. But for your website to succeed in the long run, you need to be able to attract visitors without paying an arm and a leg for each click.

Every day the cost of pay-per-click marketing goes up and down, just like fuel prices.

Unfortunately, most pay-per-click marketing rates simply go up and rarely come back down. Like the auto fuel market, your company is at the mercy of all types unknown outside influences with pay-per-click marketing. Your pay-per-click investment can also suffer diminishing returns as competition drives the price of advertising through the roof.

That is why it is so important to have an alternative fuel. To get out of the pay-per-click trap, you need a source of freely-available leads that will power your business for years to come. I'm of course talking about high-quality incoming links to your site from the top search engines and web sites throughout the world.

I'm not talking about link exchanges or silly "SEO" tricks. I'm talking about what it takes to get a solid stream of daily traffic to your site …at zero cents per visit.

Break out of your dependence on Pay-Per-Click Marketing.

If you are tired of dealing with unpredictable and outrageously expensive pay-per-click campaigns, you need to find a reliable alternative.

In order to have a steady stream of highly targeted visitors who are actually looking for your products and services, you need to reach your readers directly across the web:

Give your sales team high-quality ammunition

Would you rather do business with a rookie or a seasoned expert? Clients in every industry respect knowledge and experience. With a stack of press releases and publications to back up your claims of excellence, you’ll be able to beat out the competition to land those big accounts.

Reach customers on high traffic websites

Establishing yourself as an industry leader gains more than stature and prestige for your company. Each article and press release equals free advertising for your company in high-quality websites and media outlets. You also increase your exposure in respected media outlets your clients already turn to for answers. Prospects researching your industry or looking for your products will see your articles. This gives you a chance to form relationships with customers before they ever reach your website.

This marketing system tied with our unique strategy known as "The Four Aces" work together to help insure success.  

"The Four Aces" strategy is based on the ACES acronym of Attract, Capture, Educate and Sell. This proprietary strategy is what makes the difference between simply increasing traffic and actually increasing leads and sales.

But for now, let's focus on "Attract."

1. With SmartPR, we go after the news industry to get you good quality targeted keyword links for your business. The best part about this is that unlike other news wires our partner network will keep your SmartPR published for as long as you wish to keep it out there. We currently have over 500 SmartPR's published and every single one of them still get traffic to this very day.

A new addition to our arsenal is the SmartEditorial. Our goal here is to get targeted keyword articles onto expert websites, newsletters, magazines and online guides to generate incoming traffic and links to your website.
 
Position yourself as an expert in the field and reach prospective customers with professionally-written articles.
 
We work with you from the beginning to develop a strategy to get your company name into magazines and websites like About.com and Work.com. We have also helped clients get into industry trade sites and magazines as well, such as the New Age Journal and Manufacturing.net.
 
You get:
 
- Editorial Consulting
Our award-winning editorial staff will consult with you to determine the best angle and target audience for your campaigns. They will help you position yourself as an expert and show you how to capitalize on your unique experience and knowledge gained over the years.
 
We also provide high levels of customer service throughout the entire process to ensure your satisfaction from start to finish.

- Customized Distribution List
Based on your goals, our staff will research media outlets in traditional media and across the web to create a specialized media distribution list for your pieces.
 
This includes a unique blend of social media, news, online magazines, traditional trade and consumer magazines, blogs, forums, directories and ezines tailored to your company’s goals.
 
- Professional Written Articles
Our professionally trained staff will craft articles and news pieces for you. These articles are highly optimized for search engines and are specifically designed to capture the attention of editors and search engines alike.
 
These pieces alone can be a powerful SEO tool for your website, and also make excellent additions to your newsletter or blog.

- Personalized Distribution
Our service goes beyond simple wire releases. Not only will your piece make headlines in Yahoo News and Google News, but we will personally contact each editor in your distribution list to make sure your release stands out.
 
We also follow up to make sure these busy professionals don’t loose your release in an overflowing email inbox.
 
We also distribute your pieces in top article directories and RSS feeds to ensure each piece reaches a wide audience across the web.

- Social Media Strategy
We also personally contact bloggers and submit your articles to social bookmarking services to help your maximize your exposure with sites like Digg, Reddit, and Del.icio.us.

We also go one step further, distributing your pieces on highly-trafficked forums to reach readers and customers in popular online communities.

This is our "Web 2.0" marketing strategy. We get the bloggers to blog about you and the bookmarking sites to include you in their indexes. When the search engines see contextual content linking to your site from these "authority" sites, it serves to help your site gain better rankings and pulls traffic from these popular websites.

2. Likewise the SmartArticle service provides your site with search engine optimized pages which focus not only on search engine placement but on conversion as well.

These SmartArticles contain your web sites look and feel as well as promotional materials to help convert casual readers into actual leads and sales. These landing pages are also perfect for keyword marketing campaigns if you choose to do any pay per click marketing.

3. Xeal's proprietary SmartContent service is essential to helping your site increase the frequency and depth of spidering by search engines. The more frequently the search engines spider your site, the more likely your site will rank high. Search engines want fresh and relevant content. Most sites are stale and contain old information. With SmartContent, search engines will come back to your site time and time again for the latest information about your industry.
 
With SmartContent's unique keyword filtering process you can be sure that only the articles that pertain specifically to your industry are published on your site.

The best part is that you don't have to lift a finger to gain fresh, relevant content for your website.

Once the service is set up, you just let it work, and the process continues automatically. With more frequent spidering, great landing page content on your site from SmartArticles, and highly relevant links back to your site from news and contextually related websites, you are now taking great strides towards beating out your competition in the search engines.

4. The next and one of the most decisive elements is in getting placed with as many human-edited search engine directories as possible. You see the big secret here is not that the directories will send you traffic, as it's much easier to simply use the major search engines.

The big secret is that when you get listed with the search engine directories, the major search engines recognize that you have "authority links" coming to your site from directories that are managed by real people.

Each link from these authority directories acts like a “vote of confidence” for your website. Search engines rank your website higher when you have links from these reputable directories pointing to your website

Otherwise, much of the formula above could be completely automated. The search engines are learning how to filter that material out. Yes, every link from a directory has to be edited by hand, and this is what makes them so annoying for everybody else, and yet SO POWERFUL for you.

Xeal's SmartSubmit provides you with directory consulting to help insure that they not only link to you, but that they link to you in a way that maximizes the benefit for your search engine rankings.

How can I put this plan into action?

At Xeal we want to make this process as easy for you as possible, and in most cases that means, easing the financial burden of waging this battle for top rankings.

That's why we have created payment plans for our best customers.

Let's get started with a powerful 6-month marketing package. With this you receive a constant and steady stream of new traffic as new articles, news items are created continuously for 6 months. Plus you receive a steady stream of new content updated daily on your site via Smart Content and of course our SmartSubmit consulting package. Let's review:

    * 4 Search Engine Optimized SmartPR (Normally $808 each)
    * 4 Search Engine Optimized SmartEditorials (Normally $250 each)
    * 4 Search Engine Optimized SmartArticles (Normally $250 each)
    * 6 Months of SmartContent (Normally $29.97 plus $29.97/mo.)
    * SmartSubmit Basic Consulting (Normally $297)

Normally, this would add up to nearly $6,000 in advertising.

However, you can get started today for just $799 setup today and just 6 additional monthly payments of $799.     

Plus we will include a FREE hardcover book, The New Rules of Marketing and PR, by David Meerman Scott. Simply request it in the comments box as you order and we will send it right out.

The best part about this program is that once we have completed it, you can reap the rewards from years to come. Your Xeal Power Package will automatically renew every six months until you cancel it.

You can gain increased exposure for your website and stay ahead of your competition’s latest tricks. Even a single power package can send thousands of free leads to your website once the marketing program has ended simply because of the smart investment you make today. So whether you want to cancel at the end of your first six month power package or if you want us to ensure long-term success for years to come, simply click the green button below to get started.